Digital Analyst - Marketing Support

Scroll to content

Team Overview:

The Marketing team is split between the Las Vegas, Irvine, London, Tel Aviv and Sofia offices and is responsible for Corporate Marketing, as well as supporting a number of simulated gaming and real money gaming marketing programs on behalf of our worldwide B2B partner casinos. The team is central to the global real money gaming and simulated gaming strategies. The Business Intelligence unit, is responsible for business wide intelligence and information elaboration, development and distribution, as well as client facing Marketing Analytics.

Job Purpose:

We have an exciting opportunity to join the igaming industry as a Digital Analyst in our Sofia office. You will be a well-rounded web expert familiar with web technologies and Marketing stack elements and will be working closely with several Marketing teams.

Description of Job Responsibilities:

  • Responsible for all marketing systems in GAN – implementation, operation and integrity
  • Supporting marketing requests from Marketing managers, Affiliates, Media, PPC, SEO, Social networks and 3rd party agencies
  • Deploy and configure tracking solutions using tag management tools
  • Configuration and maintenance of report suites and variables in web analytics platforms as required
  • Produce technical specifications for development teams in order to implement tracking solutions on websites and mobile apps
  • Test solutions once deployed to identify gaps and issues
  • Perform regular and ad-hoc audits of tracking solutions as required
  • Set up and improve workflows
  • Evaluate bugs and come up with quick solutions


Professional Requirements:

  • Strong analytical skills and experience with analytics tools
  • Experience with tag management tools such as Google Tag Manager
  • High proficiency in using Microsoft Excel for data analysis
  • Knowledge of web technologies – JavaScript, HTML, CSS
  • Experience of with Marketing SaaS (affiliate systems, tagging with HTML code, tracking pixels, etc.)
  • Strong eye for detail
  • Bachelor’s degree preferred or equivalent work experience
  • Excellent project management skills
  • Strong interpersonal and communication skills
  • Must be able to work independently and in a team 
  • Experience working in an Agile environment
  • Experience in the iGaming industry is a plus
  • 2 Years + experience in a performance marketing role required
  • High level of English, both written and verbal

Travel Requirements:

No significant travel requirements

GAN operates in a highly regulated environment, and candidate may be required to obtain an occupational gaming license in one or more U.S. states, which includes an application of personal data, a criminal and credit check, and fingerprints.  GAN will cover all costs and provide access to an Identity Protection program. 

Or, know someone who would be a perfect fit? Let them know!

Sofia, Bulgaria

Blvd "James Bourchier" 76a
1407 Sofia Directions View page

Why work with GAN?

An opportunity to work and build a career in an established multinational company with a start-up feel and community.

  • GANtastic Culture

    We are a group of hard-working, smart individuals from all around the world. We value a healthy work/life balance, providing flexible work hours while offering a fun, lively, and supportive work environment - including activities like zoom happy hours and employee-friendly competitions (just wait until you submit your pet photos, talent videos, and written stories for prizes). We believe in helping the company flourish by championing each other's personal and professional growth.

    At GAN, you're more than just an employee - you're family.

  • Compensation and Benefits

    Competitive total compensation package - including generous Holiday (EU) / PTO (US) programs and company paid Bank Holidays (EU) / Holidays (US).

    Benefit packages are dependent on the country, as some countries have healthcare through the government. In addition, GAN offers pension plans (EU) / 401(k) matching (US), paid maternity and paternity leave, and health and wellness coverage in the US (including medical, dental and vision, HSA, short-term and long-term disability insurance, and life insurance).

  • GAN Perks

    Fitness, gym, and sports reimbursement programs or vouchers, payday drinks, social events and competitions, and employee referral bonuses.

  • Equal Opportunity Employer

    GAN is committed to attracting and retaining the best-qualified people available, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability or status as a veteran of the military and armed forces, or any other basis protected by country, federal, state, or local law. We are fully committed to employing a diverse workforce and creating an inclusive work environment that embraces everyone’s unique contributions, experiences, and values.

GAN Workplace & Culture

GAN offers an empowered work environment that encourages creativity, initiative, and professional growth. We provide a competitive salary and benefits package.




Already working at GAN?

Let’s recruit together and find your next colleague.


Applicant tracking system by Teamtailor